The Roux Branding
TBG Partners launched an intranet site meant to promote employee engagement and collaboration among its landscape designers. With the founder of the company's Cajun roots, the site was named The Roux to represent the origin of ideas coming together to make something great. The shape of the logo mark alludes to that roux being the base of a dish, while also hinting at a talk bubble to represent the conversations had among employees on the new site.
Work
Art Direction, Design, Illustration
Brand Materials
Logo Lockup, Swag, Employee Intranet Favicon and Social Design, In-Office Promotional Posters and Wall Supergraphic